Steven M. Shugan

According to our database, Steven M. Shugan authored at least 15 papers between 1980 and 2023.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2023

Nonparametric Discrete Choice Experiments with Machine Learning Guided Adaptive Design.

Mingzhang Yin, Ruijiang Gao, Weiran Lin, Steven M. Shugan

CoRR, 2023

2018

Explaining Bundle-Framing Effects with Signaling Theory.

Jihwan Moon, Steven M. Shugan

Mark. Sci., 2018

2017

Product Line Bundling: Why Airlines Bundle High-End While Hotels Bundle Low-End.

Steven M. Shugan, Jihwan Moon, Qiaoni Shi, Nanda S. Kumar

Mark. Sci., 2017

2014

A Theory for Market Growth or Decline.

Steven M. Shugan, Debanjan Mitra

Mark. Sci., 2014

2010

Statement from the Editor Regarding "New Perspectives on Customer 'Death' Using a Generalization of the Pareto/NBD Model".

Steven M. Shugan

Mark. Sci., 2010

2009

Rejoinder - Think Theory Testing, Not Realism.

Steven M. Shugan

Mark. Sci., 2009

Commentary - Relevancy Is Robust Prediction, Not Alleged Realism.

Steven M. Shugan

Mark. Sci., 2009

Metrics - When and Why Nonaveraging Statistics Work.

Steven M. Shugan, Debanjan Mitra

Manag. Sci., 2009

2008

Editorial - Database Submissions.

Steven M. Shugan, Eric T. Bradlow

Mark. Sci., 2008

Editorial - Introduction to the Special Classics Issue.

Steven M. Shugan

Mark. Sci., 2008

Managing Channel Profits.

Abel P. Jeuland, Steven M. Shugan

Mark. Sci., 2008

Commentary - Managing Channel Profits.

Abel P. Jeuland, Steven M. Shugan

Mark. Sci., 2008

Defensive Marketing Strategies.

John R. Hauser, Steven M. Shugan

Mark. Sci., 2008

Commentary - Defensive Marketing Strategies.

John R. Hauser, Steven M. Shugan

Mark. Sci., 2008

1980

Intensity Measures of Consumer Preference.

John R. Hauser, Steven M. Shugan

Oper. Res., 1980