Zongchao Li

According to our database¹, Zongchao Li authored at least 3 papers between 2014 and 2019.

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2019

From power to punishment: consumer empowerment and online complaining behaviors.

[BibT_eX]

[DOI]

Internet Res., 2019

2014

Tweet or "re-tweet"? An experiment of message strategy and interactivity on Twitter.

[BibT_eX]

[DOI]

Internet Res., 2014

Twitter as a social actor: How consumers evaluate brands differently on Twitter based on relationship norms.

[BibT_eX]

[DOI]

Comput. Hum. Behav., 2014