Yowei Kang
Orcid: 0000-0002-7060-194X
According to our database1,
Yowei Kang
authored at least 4 papers
between 2006 and 2019.
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Bibliography
2019
Integrating Virtual Reality and Augmented Reality into Advertising Campaigns: History, Technology, and Future Trends.
Proceedings of the Encyclopedia of Computer Graphics and Games., 2019
2018
Big Data Analytics in Undergraduate Advertising Curricula: A Global Survey of Higher Education Institutions.
Int. J. Technol. Educ. Mark., 2018
A Study of Continuance Intention to Adopt Cloud Services: The Moderating Effect of Users' Motivation.
Proceedings of the 2018 IEEE International Conference on Industrial Engineering and Engineering Management, 2018
2006
Exploring factors influencing Internet users' adoption of Internet television in Taiwan.
First Monday, 2006