Yi-Ru Regina Chen
According to our database1,
Yi-Ru Regina Chen
authored at least 2 papers
between 2021 and 2022.
Collaborative distances:
Collaborative distances:
Timeline
2021
2022
0
1
2
1
1
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Bibliography
2022
How brand-stakeholder dialogue drives brand-hosted community engagement on social media: A mixed-methods approach.
Comput. Hum. Behav., 2022
2021
Digital dialogue in online brand communities: Examining the social network outcomes of brands' dialogue with Facebook users.
Telematics Informatics, 2021