Ya Ping Chang

According to our database, Ya Ping Chang authored at least 9 papers between 2016 and 2024.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of five.

2024

Shopping through mobile augmented reality: The impacts of AR embedding and embodiment attributes on consumer-based brand equity.

Jin-Feng Wu, Jiao Dong, Yinglu Wu, Ya Ping Chang

Inf. Manag., 2024

2021

How SoLoMo-based product recommendations influence consumers' acceptance intention: the moderating role of gender.

Dong-Hong Zhu, Qi He, Ya Ping Chang

Int. J. Serv. Technol. Manag., 2021

2019

Online product category and pricing strategies of land-based retailers: Homogenous vs prototypical orientation.

Jin-Feng Wu, Ya Ping Chang, Jun Yan, De-Lin Hou

Internet Res., 2019

2018

The influence of online cross-recommendation on consumers' instant cross-buying intention: The moderating role of decision-making difficulty.

Dong-Hong Zhu, Yawei Wang, Ya Ping Chang

Internet Res., 2018

How online media synergy influences consumers' purchase intention: A perspective from broadcast and interactive media.

Xuebing Dong, Ya Ping Chang, Shichang Liang, Xiaojun Fan

Internet Res., 2018

2017

Effects of the characteristics of online multimedia synergy on consumers' message acceptance and message response.

Xuebing Dong, Ya Ping Chang, Xiaojun Fan

Online Inf. Rev., 2017

Understanding usage of Internet of Things (IOT) systems in China: Cognitive experience and affect experience as moderator.

Xuebing Dong, Ya Ping Chang, Yawei Wang, Jun Yan

Inf. Technol. People, 2017

Understanding the textual content of online customer reviews in B2C websites: A cross-cultural comparison between the U.S. and China.

Dong-Hong Zhu, Zhen Qi Ye, Ya Ping Chang

Comput. Hum. Behav., 2017

2016

Multichannel integration quality, online perceived value and online purchase intention: A perspective of land-based retailers.

Jin-Feng Wu, Ya Ping Chang

Internet Res., 2016