William Menvielle

Orcid: 0000-0002-3363-0362

According to our database1, William Menvielle authored at least 7 papers between 2020 and 2024.

Collaborative distances:
  • Dijkstra number2 of five.
  • Erdős number3 of five.

Timeline

Legend:

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PhD thesis 
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Links

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Bibliography

2024
Applying customer intelligence in marketing: a holistic approach.
Int. J. Appl. Decis. Sci., 2024

2022
The Quest for Customer Intelligence to Support Marketing Decisions: A Knowledge-Based Framework.
Vietnam. J. Comput. Sci., 2022

2021
Towards a Conceptual Framework for Customer Intelligence in the Era of Big Data.
Int. J. Intell. Inf. Technol., 2021

A Service Science Perspective on Resilience of Service Organisations.
Proceedings of the International Conference on Exploring Service Science, 2021

Key Aspects of Customer Intelligence in the Era of Massive Data.
Proceedings of the Intelligent Information and Database Systems - 13th Asian Conference, 2021

2020
Customer Co-creation through the Lens of Service-dominant Logic: A literature Review.
Proceedings of the 26th Americas Conference on Information Systems, 2020

A Service-based Model for Customer Intelligence in the Age of Big Data.
Proceedings of the 26th Americas Conference on Information Systems, 2020


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