Wenhua Hou

According to our database, Wenhua Hou authored at least 11 papers between 2004 and 2024.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2024

An analysis of price strategies with price matching in the presence of showrooming.

Yuwen Zeng, Wenhua Hou

Int. Trans. Oper. Res., March, 2024

2022

Simultaneous or sequential? Multihoming launch strategies for mobile applications with consideration of promotion and switching costs.

Xiuyi Zhang, Wenhua Hou, Wenqing Zhang

Int. J. Prod. Res., 2022

The impacts of e-tailer's private label on the sales mode selection: From the perspectives of economic and environmental sustainability.

Xiuyi Zhang, Wenhua Hou

Eur. J. Oper. Res., 2022

2021

Strategic Analysis of the Pricing Mechanisms in an Online Book Supply Chain in the Presence of Reference Price Effects.

Wenhua Hou, Yuwen Zeng

J. Theor. Appl. Electron. Commer. Res., 2021

The Impact of Organizational Context on the Levels of Cross-Border E-Commerce Adoption in Chinese SMEs: The Moderating Role of Environmental Context.

Anaf Abdulkarem, Wenhua Hou

J. Theor. Appl. Electron. Commer. Res., 2021

2020

Owleyes: A Visual Analytics System for Functions and Connection Patterns of IPv4 Addresses in Networks.

Yan Yan, Lingjun He, Li Liu, Tao Yang, Wenhua Hou, Hong Xiang, Xiaofeng Xia, Haibo Hu

IEEE Access, 2020

2014

On the impact of advertising initiatives in supply chains.

Wenqing Zhang, Shanling Li, Dan Zhang, Wenhua Hou

Eur. J. Oper. Res., 2014

2011

Task Design, Motivation, and Participation in Crowdsourcing Contests.

Haichao Zheng, Dahui Li, Wenhua Hou

Int. J. Electron. Commer., 2011

2009

Antecendents and Consequences of Modularization in BPO - Based on Transaction Cost Theory and Knowledge-based Theory.

Hui Wang, Wenhua Hou, Dahui Li

Proceedings of the International Conference on Information Systems, 2009

Institutional Antecedents and Consequences of Modularity in Business Process Outsourcing.

Hui Wang, Wenhua Hou, Dahui Li

Proceedings of the 15th Americas Conference on Information Systems, 2009

2004

A Framework of Total Performance Improvement and Transaction Cost-driven Business Process Outsourcing Strategy.

Yarui Peng, Wenhua Hou

Proceedings of the Pacific Asia Conference on Information Systems, 2004