Wen-Kuei Wu
Orcid: 0000-0003-4428-110X
According to our database1,
Wen-Kuei Wu
authored at least 3 papers
between 2017 and 2021.
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Bibliography
2021
Does Traditional Guanxi Still Matter in Social Commerce: An Empirical Study in Taiwan.
J. Theor. Appl. Electron. Commer. Res., 2021
The Mediating Role of swift Guanxi Among Buyer'S Perceived Uncertainty, Purchase Experience and Repurchase Intention: An Analysis of C2C Buyer's Perceptions in Taiwan.
Proceedings of the ICIIT '21: 6th International Conference on Intelligent Information Technology, Ho Chi Minh, Vietnam, February 25, 2021
2017
The Guanxi Influencing Effectiveness of Advertisement in Social Media: An Analysis of Netizen's Perception in Vietnam.
Proceedings of the 8th International Conference on E-business, Management and Economics, 2017