Suncica Rogic
Orcid: 0000-0003-3591-1245
According to our database1,
Suncica Rogic
authored at least 9 papers
between 2019 and 2023.
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Bibliography
2023
Decoding Customer Behaviour: Relevance of Web and Purchasing Behaviourin Predictive Response Modeling.
Proceedings of the Artificial Intelligence Applications and Innovations, 2023
2022
Customer Response Model in Direct Marketing: Solving the Problem of Unbalanced Dataset with a Balanced Support Vector Machine.
J. Theor. Appl. Electron. Commer. Res., September, 2022
Automatic customer targeting: a data mining solution to the problem of asymmetric profitability distribution.
Inf. Technol. Manag., 2022
Customer Response Modeling Using Ensemble of Balanced Classifiers: Significance of Web Metrics.
Proceedings of the Intelligent Computing, 2022
Proceedings of the ICCTA 2022: 8th International Conference on Computer Technology Applications, Kapfenberg, Austria, May 12, 2022
2021
Segmentation Approach for Athleisure and Performance Sport Retailers Based on Data Mining Techniques.
Int. J. E Serv. Mob. Appl., 2021
Class balancing in customer segments classification using support vector machine rule extraction and ensemble learning.
Comput. Sci. Inf. Syst., 2021
2020
Bank CRM Optimization Using Predictive Classification Based on the Support Vector Machine Method.
Appl. Artif. Intell., 2020
2019
Customer Value Prediction in Direct Marketing Using Hybrid Support Vector Machine Rule Extraction Method.
Proceedings of the New Trends in Databases and Information Systems, 2019