Shao-Kang Lo

According to our database, Shao-Kang Lo authored at least 18 papers between 2005 and 2024.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2024

Making customers more likely to come back: the role of background colour in triggering arousal to influence memory, attitude, and patronage intention.

Ai-Yun Hsieh, Shao-Kang Lo, Yujong Hwang

Electron. Commer. Res., September, 2024

2021

Do not allow pop-up ads to appear too early: Internet users' browsing behaviour to pop-up ads.

Ai-Yun Hsieh, Shao-Kang Lo, Yu-Ping Chiu, Ting Lie

Behav. Inf. Technol., 2021

2019

Exploring why people spend more time shopping online than in offline stores.

Yu-Ping Chiu, Shao-Kang Lo, Ai-Yun Hsieh, Yujong Hwang

Comput. Hum. Behav., 2019

2018

Effects of banner Ad shape and the schema creating process on consumer internet browsing behavior.

Chih-Wei Liu, Shao-Kang Lo, Ai-Yun Hsieh, Yujong Hwang

Comput. Hum. Behav., 2018

2017

What consumers see when time is running out: Consumers' browsing behaviors on online shopping websites when under time pressure.

Chih-Wei Liu, Ai-Yun Hsieh, Shao-Kang Lo, Yujong Hwang

Comput. Hum. Behav., 2017

How colour similarity can make banner advertising effective: insights from Gestalt theory.

Yu-Ping Chiu, Shao-Kang Lo, Ai-Yun Hsieh

Behav. Inf. Technol., 2017

2016

The relationship between online game playing motivation and selection of online game characters - the case of Taiwan.

Shao-Kang Lo, Ting Lie, Chiuan-Luen Li

Behav. Inf. Technol., 2016

2014

Reasons for Avatar Gender Swapping by Online Game Players: A Qualitative Interview-Based Study.

Yu-Jen Chou, Shao-Kang Lo, Ching-I Teng

Int. J. E Bus. Res., 2014

Keyword advertising is not what you think: Clicking and eye movement behaviors on keyword advertising.

Shao-Kang Lo, Ai-Yun Hsieh, Yu-Ping Chiu

Electron. Commer. Res. Appl., 2014

2013

Photograph and model use within an online auction page for influencing buyer's bidding behavior.

Shao-Kang Lo, Yu-Ping Chiu, Ai-Yun Hsieh

Online Inf. Rev., 2013

Source effect of advertised reference price influences on transaction value in online shopping environments.

Shao-Kang Lo, Yu-Jen Chou, Ching-I Teng

Electron. Commer. Res., 2013

Contradictory deceptive behavior in online dating.

Shao-Kang Lo, Ai-Yun Hsieh, Yu-Ping Chiu

Comput. Hum. Behav., 2013

The influence of equivocality in purchasing tasks on the selection of transaction channels in online auctions.

Shao-Kang Lo

Behav. Inf. Technol., 2013

2009

Mutual self-disclosure online in the B2C context.

Yu-Jen Chou, Ching-I Teng, Shao-Kang Lo

Internet Res., 2009

2008

The impact of online game character's outward attractiveness and social status on interpersonal attraction.

Shao-Kang Lo

Comput. Hum. Behav., 2008

The Nonverbal Communication Functions of Emoticons in Computer-Mediated Communication.

Shao-Kang Lo

Cyberpsychology Behav. Soc. Netw., 2008

2007

How to Know and Choose Online Games: Differences between Current and Potential Players.

Ching-I Teng, Shao-Kang Lo, Pe-Cheng Wang

Cyberpsychology Behav. Soc. Netw., 2007

2005

Physical Interpersonal Relationships and Social Anxiety among Online Game Players.

Shao-Kang Lo, Chih-Chien Wang, Wenchang Fang

Cyberpsychology Behav. Soc. Netw., 2005