Ruchi Payal

According to our database, Ruchi Payal authored at least 1 paper in 2024.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2024

Unlocking the impact of brand engagement in the metaverse on Real-World purchase intentions: Analyzing Pre-Adoption behavior in a futuristic technology platform.

Ruchi Payal, Nitika Sharma, Yogesh K. Dwivedi

Electron. Commer. Res. Appl., 2024