Raquel Gurrea

Orcid: 0000-0002-5487-5203

Affiliations:
  • University of Zaragoza, Department of Marketing Management and Market Research, Spain


According to our database1, Raquel Gurrea authored at least 21 papers between 2006 and 2023.

Collaborative distances:
  • Dijkstra number2 of five.
  • Erdős number3 of five.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
Dataset
Other 

Links

Online presence:

On csauthors.net:

Bibliography

2023
Telepresence in live-stream shopping: An experimental study comparing Instagram and the metaverse.
Electron. Mark., December, 2023

The double side of flow in regret and product returns: Maximizers versus satisficers.
Int. J. Inf. Manag., August, 2023

How Augmented Reality Increases Engagement Through Its Impact on Risk and the Decision Process.
Cyberpsychology Behav. Soc. Netw., March, 2023

Using augmented reality to reduce cognitive dissonance and increase purchase intention.
Comput. Hum. Behav., 2023

2022
The role of flow consciousness in consumer regret.
Internet Res., 2022

2017
The influence of online product presentation videos on persuasion and purchase channel preference: The role of imagery fluency and need for touch.
Telematics Informatics, 2017

Facilitating imaginations through online product presentation videos: effects on imagery fluency, product attitude and purchase intention.
Electron. Commer. Res., 2017

2016
The effects of learner-generated videos for YouTube on learning outcomes and satisfaction.
Comput. Educ., 2016

2013
The Role of Symbols Signalling the Product Status on Online Users' Information Processing.
Online Inf. Rev., 2013

2011
Analyzing the emotional outcomes of the online search behavior with search engines.
Comput. Hum. Behav., 2011

2010
Effects of visual and textual information in online product presentations: looking for the best combination in website design.
Eur. J. Inf. Syst., 2010

2009
The effect of product presentation mode on the perceived content and continent quality of web sites.
Online Inf. Rev., 2009

Web design: a key factor for the website success.
J. Syst. Inf. Technol., 2009

A heuristic evaluation of websites design for achieving the web success.
Int. J. Serv. Stand., 2009

The Impact of Online Product Presentation on Consumers' Perceptions: An Experimental Analysis.
Int. J. E Serv. Mob. Appl., 2009

2008
Reading newspapers on the Internet: the influence of web sites' attributes.
Internet Res., 2008

Analysing the Key Factors of Web Design: A Heuristic Evaluation.
Proceedings of the E-Commerce and Web Technologies, 9th International Conference, 2008

2007
Perceived substitutability between digital and physical channels: the case of newspapers.
Online Inf. Rev., 2007

Analyzing the Influence of Websites Attributes on the Choice of Newspapers on the Internet.
Proceedings of the E-Commerce and Web Technologies, 8th International Conference, 2007

2006
The choice of digital newspapers: influence of reader goals and user experience.
Internet Res., 2006

The role played by perceived usability, satisfaction and consumer trust on website loyalty.
Inf. Manag., 2006


  Loading...