Ping-Hua Lee

According to our database¹, Ping-Hua Lee authored at least 2 papers in 2023.

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2023

Analysis of Perceived Preferences and National Images for Chinese TV Dramas in Southeast Asia.

[BibT_eX]

[DOI]

Proceedings of the Cross-Cultural Design, 2023

Preferences for Chinese TV Dramas and Purchase Intentions of Southeast Asian Audiences.

[BibT_eX]

[DOI]

Proceedings of the Cross-Cultural Design, 2023