Martin Stange

According to our database, Martin Stange authored at least 4 papers between 2014 and 2016.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of five.

2016

Predicting Online User Behavior based on Real-Time Advertising Data.

Martin Stange, Burkhardt Funk

Proceedings of the 24th European Conference on Information Systems, 2016

2015

The Impact of TV Ads on the Individual User's Online Purchasing Behavior.

Martin Stange

Proceedings of the International Conference on Information Systems, 2015

How Much Tracking Is Necessary? - The Learning Curve in Bayesian User Journey Analysis.

Martin Stange, Burkhardt Funk

Proceedings of the 23rd European Conference on Information Systems, 2015

2014

Real-Time Advertising.

Martin Stange, Burkhardt Funk

Bus. Inf. Syst. Eng., 2014