Marta Expósito-Ventura

According to our database, Marta Expósito-Ventura authored at least 4 papers between 2020 and 2023.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2023

Viewability contributions towards a better online advertising ecosystem

Marta Expósito-Ventura

PhD thesis, 2023

2021

A Survey of the Role of Viewability Within the Online Advertising Ecosystem.

Marta Expósito-Ventura, José A. Ruipérez-Valiente, Javier Parra-Arnau, Jordi Forné

IEEE Access, 2021

2020

Analyzing and Testing Viewability Methods in an Advertising Network.

Marta Expósito-Ventura, José A. Ruipérez-Valiente, Jordi Forné

IEEE Access, 2020

Measuring Online Advertising Viewability and Analyzing its Variability Across Different Dimensions.

Marta Expósito-Ventura, José A. Ruipérez-Valiente, Jordi Forné

Proceedings of the WIMS 2020: The 10th International Conference on Web Intelligence, Mining and Semantics, Biarritz, France, June 30, 2020