Marta Blazquez Cano

According to our database, Marta Blazquez Cano authored at least 3 papers between 2017 and 2021.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of six.

2021

Social media influencers' narrative strategies to create eWOM: A theoretical contribution.

Shuang Zhou, Liz Barnes, Helen McCormick, Marta Blazquez Cano

Int. J. Inf. Manag., 2021

2020

Why do online retailers succeed? The identification and prioritization of success factors for Indian fashion retailers.

Vineet Kaushik, Arpita Khare, Rosy Boardman, Marta Blazquez Cano

Electron. Commer. Res. Appl., 2020

2017

The influence of image interactivity upon user engagement when using mobile touch screens.

Marta Blazquez Cano, Patsy Perry, Rachel Ashman, Kathryn Waite

Comput. Hum. Behav., 2017