Marius Holtan

According to our database1, Marius Holtan authored at least 9 papers between 2011 and 2016.

Collaborative distances:
  • Dijkstra number2 of five.
  • Erdős number3 of four.

Timeline

Legend:

Book 
In proceedings 
Article 
PhD thesis 
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Links

On csauthors.net:

Bibliography

2016
Experimental Designs and Estimation for Online Display Advertising Attribution in Marketplaces.
Mark. Sci., 2016

2015
Evaluating User Targeting Policies: Simulation Based on Randomized Experiment Data.
Proceedings of the 24th International Conference on World Wide Web Companion, 2015

Estimating Ad Impact on Clicker Conversions for Causal Attribution: A Potential Outcomes Approach.
Proceedings of the 2015 SIAM International Conference on Data Mining, Vancouver, BC, Canada, April 30, 2015

2013
Dynamic evaluation of online display advertising with randomized experiments: an aggregated approach.
Proceedings of the 22nd International World Wide Web Conference, 2013

2012
Impact of ad impressions on dynamic commercial actions: value attribution in marketing campaigns.
Proceedings of the 21st World Wide Web Conference, 2012

Dynamic effects of ad impressions on commercial actions in display advertising.
Proceedings of the 21st ACM International Conference on Information and Knowledge Management, 2012

Measuring dynamic effects of display advertising in the absence of user tracking information.
Proceedings of the Sixth International Workshop on Data Mining for Online Advertising and Internet Economy, 2012

Marketing campaign evaluation in targeted display advertising.
Proceedings of the Sixth International Workshop on Data Mining for Online Advertising and Internet Economy, 2012

2011
Measuring the effectiveness of display advertising: a time series approach.
Proceedings of the 20th International Conference on World Wide Web, 2011


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