Luis Matosas-López

According to our database, Luis Matosas-López authored at least 3 papers between 2021 and 2023.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of six.

2023

Can the use patterns of social networks in university students predict the utility perceived in digital educational resources?

Melchor Gómez-García, Roberto Soto-Varela, Moussa Boumadan, Luis Matosas-López

Interact. Learn. Environ., April, 2023

2021

How to Improve Customer Engagement in Social Networks: A Study of Spanish Brands in the Automotive Industry.

Luis Matosas-López, Alberto Romero-Ania

J. Theor. Appl. Electron. Commer. Res., 2021

Factors Increasing Consumer Engagement of Branded Content in Instagram.

Elena Cuevas-Molano, Luis Matosas-López, César Bernal-Bravo

IEEE Access, 2021