KeWei Covi Dai

According to our database, KeWei Covi Dai authored at least 1 paper in 2012.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2012

The Influence of Cross-Border Brand Alliance on Attitude of Consumers: A Conceptual and Structural Model Perspective.

Yu-Hui Tao, Lisa Y. Chen, KeWei Covi Dai

Proceedings of the 2012 Annual SRII Global Conference, San Jose, CA, USA, July 24-27, 2012, 2012