Jung-Hsien Hsu

According to our database, Jung-Hsien Hsu authored at least 1 paper in 2019.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of six.

2019

How does brand microfilm affect viewers' perception of brand equity?: based on the heuristic theory.

Hsiu-Chia Ko, Jung-Hsien Hsu

Proceedings of the 10th International Conference on E-Education, 2019