Juergen Gnoth
Orcid: 0000-0003-1989-7287
According to our database1,
Juergen Gnoth
authored at least 3 papers
between 2018 and 2022.
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Bibliography
2022
I want it my way! The effect of perceptions of personalization through augmented reality and online shopping on customer intentions to co-create value.
Comput. Hum. Behav., 2022
2021
The Impact of Co-Creating Through AR in Retail Stores on Purchase Intentions: The Mediating Role of Customer Trust and Risk.
Int. J. Technol. Hum. Interact., 2021
2018
The Role of Augmented Reality in the Interactivity of Co-Creation: A Critical Review.
Int. J. Technol. Hum. Interact., 2018