Joe Phua
Orcid: 0000-0001-5883-089X
According to our database1,
Joe Phua
authored at least 11 papers
between 2015 and 2024.
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Bibliography
2024
What drives addiction on social media sites? The relationships between psychological well-being states, social media addiction, brand addiction and impulse buying on social media.
Comput. Hum. Behav., April, 2024
Do human values find genuine expression on social media platforms? The influence of human values on millennials' social media activities.
Internet Res., 2024
2020
Pro-veganism on Instagram: Effects of user-generated content (UGC) types and content generator types in Instagram-based health marketing communication about veganism.
Online Inf. Rev., 2020
2018
Starring in your own Snapchat advertisement: Influence of self-brand congruity, self-referencing and perceived humor on brand attitude and purchase intention of advertised brands.
Telematics Informatics, 2018
Sport team-endorsed brands on Facebook: Effects of game outcome (win/loss), location (home/away) and team identification on fans' brand evaluations.
Online Inf. Rev., 2018
Understanding consumer engagement with celebrity-endorsed E-Cigarette advertising on instagram.
Comput. Hum. Behav., 2018
2017
Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention.
Telematics Informatics, 2017
Uses and gratifications of social networking sites for bridging and bonding social capital: A comparison of Facebook, Twitter, Instagram, and Snapchat.
Comput. Hum. Behav., 2017
Self-endorsing in digital advertisements: Using virtual selves to persuade physical selves.
Comput. Hum. Behav., 2017
2015
Telling stories about breastfeeding through Facebook: The impact of user-generated content (UGC) on pro-breastfeeding attitudes.
Comput. Hum. Behav., 2015
The moderating effect of computer users' autotelic need for touch on brand trust, perceived brand excitement, and brand placement awareness in haptic games and in-game advertising (IGA).
Comput. Hum. Behav., 2015