Gunjan Malhotra

According to our database, Gunjan Malhotra authored at least 2 papers between 2019 and 2021.

Collaborative distances:

• Dijkstra number of seven.
• Erdős number of seven.

2021

The gamification of in-game advertising: Examining the role of psychological ownership and advertisement intrusiveness.

Sita Mishra, Gunjan Malhotra

Int. J. Inf. Manag., 2021

2019

Relationship between ethics and buying: a study of the beauty and healthcare sector in the Middle East.

Vimi Jham, Gunjan Malhotra

Int. J. Serv. Technol. Manag., 2019