Guiyang Xiong

Orcid: 0000-0002-6434-9231

According to our database1, Guiyang Xiong authored at least 5 papers between 2014 and 2024.

Collaborative distances:
  • Dijkstra number2 of five.
  • Erdős number3 of four.

Timeline

2014
2016
2018
2020
2022
2024
0
1
2
3
1
2
1
1

Legend:

Book 
In proceedings 
Article 
PhD thesis 
Dataset
Other 

Links

On csauthors.net:

Bibliography

2024
Evaluating multimedia advertising campaign effectiveness.
Decis. Support Syst., 2024

2022
Retargeting Ads for Shopping Cart Recovery: Online Field Experiments.
Proceedings of the 43rd International Conference on Information Systems, 2022

2019
Frontiers: Asymmetric Effects of Recreational Cannabis Legalization.
Mark. Sci., 2019

Try It On! Contingency Effects of Virtual Fitting Rooms.
J. Manag. Inf. Syst., 2019

2014
Prerelease Buzz Evolution Patterns and New Product Performance.
Mark. Sci., 2014


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