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Gökhan Yildirim

Affiliations:
  • Charles III University of Madrid, Department of Business Administration, Spain


According to our database1, Gökhan Yildirim authored at least 2 papers between 2014 and 2017.

Collaborative distances:
  • Dijkstra number2 of seven.
  • Erdős number3 of six.

Timeline

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On csauthors.net:

Bibliography

2017
Can Retail Sales Volatility be Curbed Through Marketing Actions?
[BibTeX]
[DOI]
Mercedes Esteban-Bravo
,
Jose M. Vidal-Sanz
,
Gökhan Yildirim
Mark. Sci., 2017

2014
Valuing Customer Portfolios with Endogenous Mass and Direct Marketing Interventions Using a Stochastic Dynamic Programming Decomposition.
[BibTeX]
[DOI]
Mercedes Esteban-Bravo
,
Jose M. Vidal-Sanz
,
Gökhan Yildirim
Mark. Sci., 2014


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