Gokhan Aydin

According to our database, Gokhan Aydin authored at least 9 papers between 2015 and 2024.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of six.

2024

Insights into mobile health application market via a content analysis of marketplace data with machine learning.

Gokhan Aydin, Gökhan Silahtaroglu

CoRR, 2024

2023

Overcoming resistance barriers in mobile banking through financial literacy.

Ceylan Onay, Gokhan Aydin, Sarp Kohen

Int. J. Mob. Commun., 2023

2022

Mobile Multi-Brand Loyalty Programs: Elaborating Customer Value and Satisfaction.

Gokhan Aydin

Int. J. E Bus. Res., 2022

2021

How to Engage Consumers through Effective Social Media Use - Guidelines for Consumer Goods Companies from an Emerging Market.

Gokhan Aydin, Nimet Uray, Gökhan Silahtaroglu

J. Theor. Appl. Electron. Commer. Res., 2021

2019

Examining Social Commerce Intentions Through the Uses and Gratifications Theory.

Gokhan Aydin

Int. J. E Bus. Res., 2019

2018

Effect of Demographics on Use Intention of Gamified Systems.

Gokhan Aydin

Int. J. Technol. Hum. Interact., 2018

Role of Personalization in Shaping Attitudes Towards Social Media Ads.

Gokhan Aydin

Int. J. E Bus. Res., 2018

2017

A comparative study on attitudes towards SMS advertising and mobile application advertising.

Gokhan Aydin, Bilge Karamehmet

Int. J. Mob. Commun., 2017

2015

Adoption of Gamified Systems: A Study on a Social Media Gamification Website.

Gokhan Aydin

Int. J. Online Mark., 2015