Gerard J. Tellis
Orcid: 0000-0002-2677-3840
According to our database1,
Gerard J. Tellis
authored at least 12 papers
between 2008 and 2024.
Collaborative distances:
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Bibliography
2024
Can AI Help in Ideation? A Theory-Based Model for Idea Screening in Crowdsourcing Contests.
Mark. Sci., 2024
Cash or Non-Cash? Exploring Ideators' Incentive Preferences in Crowdsourcing Contests.
J. Manag. Inf. Syst., 2024
Cash or Non-Cash? Unveiling Ideators' Incentive Preferences in Crowdsourcing Contests.
CoRR, 2024
2017
Does Offline TV Advertising Affect Online Chatter? Quasi-Experimental Analysis Using Synthetic Control.
Mark. Sci., 2017
2015
Mark. Sci., 2015
2014
Make, Buy, or Ally? Choice of and Payoff from Announcements of Alternate Strategies for Innovations.
Mark. Sci., 2014
2012
Does Chatter Really Matter? Dynamics of User-Generated Content and Stock Performance.
Mark. Sci., 2012
Predicting the Path of Technological Innovation: SAW vs. Moore, Bass, Gompertz, and Kryder.
Mark. Sci., 2012
2011
Demystifying Disruption: A New Model for Understanding and Predicting Disruptive Technologies.
Mark. Sci., 2011
2009
Mark. Sci., 2009
Functional Regression: A New Model for Predicting Market Penetration of New Products.
Mark. Sci., 2009
2008
Mark. Sci., 2008