Fangfang Hou
Orcid: 0000-0001-9647-6166
According to our database1,
Fangfang Hou
authored at least 20 papers
between 2016 and 2024.
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Bibliography
2024
Theorising moderation in the configurational approach: A guide for identifying and interpreting moderating influences in QCA.
Inf. Syst. J., May, 2024
Unraveling the Intricacies of E-commerce Live Streaming: The Roles of Streamers, Platforms, and User Experiences.
Proceedings of the 28th Pacific Asia Conference on Information Systems, 2024
The Role of Complementary Innovations: Releasing Strategy of DLCs on Digital Game Platforms.
Proceedings of the 45th International Conference on Information Systems, 2024
2023
The use of social media for a better world: roles of social experience, empathy and personal impulsiveness in charitable crowdfunding.
Inf. Technol. People, 2023
Social Presence in Social Live Streaming Service: Moderating Roles of Viewer Loneliness and Streamer Physical Attraction.
Proceedings of the 27th Pacific Asia Conference on Information Systems, 2023
2022
What influences the purchase of virtual gifts in live streaming in China? A cultural context-sensitive model.
Inf. Syst. J., 2022
A Text-Analytic Approach to Deciphering the Roles of Users in Contributing to Collective Storytelling in Social Media.
Proceedings of the 26th Pacific Asia Conference on Information Systems, 2022
2020
Factors influencing people's continuous watching intention and consumption intention in live streaming.
Internet Res., 2020
Understanding Purchase Intention in E-Commerce Live Streaming: Roles of Relational Benefits, Technological Features and Fan Identity Salience.
Proceedings of the 24th Pacific Asia Conference on Information Systems, 2020
Disentangling the Effects of Narrative and Statistical Evidence on Donations in Charitable Crowdfunding: A Narrative Persuasion Perspective.
Proceedings of the 24th Pacific Asia Conference on Information Systems, 2020
Understanding the Purchase Intention of VIRTU-al gifts in Live Streaming: Flow Theory and Swift Guanxi.
Proceedings of the 28th European Conference on Information Systems, 2020
2019
Ind. Manag. Data Syst., 2019
How Social Experience Encourages Donation Intention to Charitable Crowdfunding Projects on Social Media: Empathy and Personal Impulsiveness.
Proceedings of the 23rd Pacific Asia Conference on Information Systems, 2019
What Encourages Purchase of Virtual Gifts in Live Streaming: Cognitive Absorption, Social Experience and Technological Environment.
Proceedings of the 40th International Conference on Information Systems, 2019
2018
What Drives People to Purchase Virtual Gifts in Live Streaming? The Mediating Role of Flow.
Proceedings of the 22nd Pacific Asia Conference on Information Systems, 2018
Importance of Community Influence and Meter Message on Brand Value Co-creation: a Study In Social Commerce Research - in - Progress.
Proceedings of the 2018 International Conference on Information Resources Management, 2018
2017
Evaluating Online Review Helpfulness Based on Elaboration Likelihood Model: the Moderating Role of Readability.
Proceedings of the 21st Pacific Asia Conference on Information Systems, 2017
The Effect of Region-specific Institutions and Firm-specific Resources on Firm's Innovativeness in China.
Proceedings of the 21st Pacific Asia Conference on Information Systems, 2017
2016
Repurchase intention in the Chinese e-marketplace: Roles of interactivity, trust and perceived effectiveness of e-commerce institutional mechanisms.
Ind. Manag. Data Syst., 2016
Factors determining a Firm's Innovativeness: an Empirical Study of Chinese E-Commerce Industry.
Proceedings of the 20th Pacific Asia Conference on Information Systems, 2016