Duncan Simester

Orcid: 0000-0003-2758-0116

According to our database1, Duncan Simester authored at least 17 papers between 2004 and 2022.

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Bibliography

2022
Price Frictions and the Success of New Products.
Mark. Sci., 2022

2020
Introduction to the Special Issue on Marketing Science and Field Experiments.
Mark. Sci., 2020

Efficiently Evaluating Targeting Policies: Improving on Champion vs. Challenger Experiments.
Manag. Sci., 2020

Targeting Prospective Customers: Robustness of Machine-Learning Methods to Typical Data Challenges.
Manag. Sci., 2020

2016
Decision Stages and Asymmetries in Regular Retail Price Pass-Through.
Mark. Sci., 2016

2015
The Value of Field Experiments.
Manag. Sci., 2015

2014
Why Do Salespeople Spend So Much Time Lobbying for Low Prices?
Mark. Sci., 2014

2011
Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales.
Manag. Sci., 2011

2010
"The Best Price You'll Ever Get": The 2005 Employee Discount Pricing Promotions in the U.S. Automobile Industry.
Mark. Sci., 2010

Why Are Bad Products So Hard to Kill?
Manag. Sci., 2010

2009
The Option Value of Returns: Theory and Empirical Evidence.
Mark. Sci., 2009

2008
Research Note - Does Demand Fall When Customers Perceive That Prices Are Unfair? The Case of Premium Pricing for Large Sizes.
Mark. Sci., 2008

Optimizing Product Line Designs: Efficient Methods and Comparisons.
Manag. Sci., 2008

2007
Bias and Variance Approximation in Value Function Estimates.
Manag. Sci., 2007

2006
Dynamic Catalog Mailing Policies.
Manag. Sci., 2006

Measuring and Mitigating the Costs of Stockouts.
Manag. Sci., 2006

2004
Bias and variance in value function estimation.
Proceedings of the Machine Learning, 2004


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