Donna Smith

According to our database, Donna Smith authored at least 1 paper in 2016.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2016

Social Network Marketing: A Segmentation Approach to Understanding Purchase Intention.

Donna Smith, Ángel Hernández-García, Ángel Francisco Agudo-Peregrina, Joseph F. Hair Jr.

Proceedings of the 7th 2016 International Conference on Social Media & Society, 2016