Derek Visser

According to our database1, Derek Visser authored at least 1 paper in 2022.

Collaborative distances:
  • Dijkstra number2 of six.
  • Erdős number3 of five.

Timeline

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Links

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Bibliography

2022
Integrating Keyword Segmentation and Budget Allocation Decisions in Sponsored Search Advertising: An Exploratory Simulation Study.
Int. J. E Bus. Res., 2022


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