Daniel Klapper

According to our database, Daniel Klapper authored at least 8 papers between 2000 and 2018.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of four.

2018

Super Bowl Ads.

Wesley R. Hartmann, Daniel Klapper

Mark. Sci., 2018

Customer Lifetime Value Prediction in Non-Contractual Freemium Settings: Chasing High-Value Users Using Deep Neural Networks and SMOTE.

Rafet Sifa, Julian Runge, Christian Bauckhage, Daniel Klapper

Proceedings of the 51st Hawaii International Conference on System Sciences, 2018

2016

Play With Me? Understanding and Measuring the Social Aspect of Casual Gaming.

Adam Alsén, Julian Runge, Anders Drachen, Daniel Klapper

CoRR, 2016

2014

Search Engine Advertising Effectiveness in a Multimedia Campaign.

German Zenetti, Tammo H. A. Bijmolt, Peter S. H. Leeflang, Daniel Klapper

Int. J. Electron. Commer., 2014

2012

The Influence of Mobile Product Information on Brand Perception and Willingness to Pay for Green and Sustainable Products.

Hannah Winkler von Mohrenfels, Daniel Klapper

Proceedings of the International Conference on Information Systems, 2012

2010

A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel.

Michaela Draganska, Daniel Klapper, Sofia Berto Villas-Boas

Mark. Sci., 2010

2005

An econometric analysis of product variety impact on competitive market conduct in consumer goods markets.

Daniel Klapper

OR Spectr., 2005

2000

Einflußgrößen von regulären Preiselastizitäten, Preisaktionselastizitäten und Kreuzpreiselastizitäten Determinants of regular, promotional and cross price elasticities.

Daniel Klapper

OR Spectr., 2000