Dai-Yu Wu

According to our database, Dai-Yu Wu authored at least 2 papers between 2015 and 2018.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of five.

2018

Will firm's marketing efforts on owned social media payoff? A quasi-experimental analysis of tourism products.

Hsin-Lu Chang, Yen-Chun Chou, Dai-Yu Wu, Sou-Chein Wu

Decis. Support Syst., 2018

2015

Examining the Effect of Social Media Marketing in Tourism.

Hsin-Lu Chang, Dai-Yu Wu

Proceedings of the 17th International Conference on Electronic Commerce 2015, 2015