Chia-Yin Lai
According to our database1,
Chia-Yin Lai
authored at least 3 papers
between 2015 and 2018.
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Bibliography
2018
Factors affecting satisfaction and brand loyalty to smartphone systems: a perceived benefits perspective.
Int. J. Mob. Commun., 2018
Proceedings of the 22nd Pacific Asia Conference on Information Systems, 2018
2015
Can Time Pressure and Discount Strategy of Mobile Coupons Affect Consumers' Purchase Intention.
Proceedings of the 19th Pacific Asia Conference on Information Systems, 2015