Catja Prykop

According to our database, Catja Prykop authored at least 2 papers between 2004 and 2006.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of five.

2006

Designing Mobile Brand Communities: Concept and Empirical Illustration.

Catja Prykop, Mark Heitmann

J. Organ. Comput. Electron. Commer., 2006

2004

Using Means-End Chains to Build Mobile Brand Communities.

Mark Heitmann, Catja Prykop, Peter Aschmoneit

Proceedings of the 37th Hawaii International Conference on System Sciences (HICSS-37 2004), 2004