Boban Melovic

According to our database, Boban Melovic authored at least 3 papers between 2020 and 2022.

Collaborative distances:

• Dijkstra number of six.
• Erdős number of six.

2022

Electronic Customer Relationship Management Assimilation in Southeastern European Companies - Cluster Analysis.

Boban Melovic, Biljana Rondovic, Slavica Mitrovic-Veljkovic, Sanja Batic Ocovaj, Marina Dabic

IEEE Trans. Engineering Management, 2022

2021

Strategic business decision making: the use and relevance of marketing metrics and knowledge management.

Boban Melovic, Marina Dabic, Milica Vukcevic, Dragana Cirovic, Tamara Backovic

J. Knowl. Manag., 2021

2020

Bank CRM Optimization Using Predictive Classification Based on the Support Vector Machine Method.

Vladimir Djurisic, Ljiljana Kascelan, Suncica Rogic, Boban Melovic

Appl. Artif. Intell., 2020