AI or Human? The Effect of Streamer Types on Consumer Purchase Intention in Live Streaming.
Int. J. Hum. Comput. Interact., January, 2025
The effects of mini-detail short videos on consumer purchase intention on Taobao: A TAM2-based approach.
Entertain. Comput., 2024
Research on the Construction of Knowledge Graph Oriented to Programming Methodology Course.
Proceedings of the 16th International Conference on Education Technology and Computers, 2024
Influence of trust and risk on peer-to-peer investment willingness: a bidirectional perspective.
Internet Res., 2022