Fundamentals of a Digital Marketing Plan for a Tourism Infrastructure in Alentejo.
Proceedings of the Information Systems and Technologies, 2023
ESG in Advertising Narratives: Case Analysis of Golden Lion Winning Campaigns at Cannes 2022.
Proceedings of the Information Systems and Technologies, 2023
The City Makes Its Mark in a Review on Digital Communication and Citizenship.
Proceedings of the Information Systems and Technologies, 2023
Brand Communication on Instagram During the COVID-19 Pandemic: The Portuguese Context.
Proceedings of the Information Systems and Technologies, 2022