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2023
Effects of Issue- and Character-Based Narrative Political Ads on Ad Evaluations.
[DOI]
Fuyuan Shen
,
Guolan Yang
,
Jeff Conlin
,
Pratiti Diddi
J. Media Psychol. Theor. Methods Appl., November, 2023
2018
Effects of Web Interactivity: A Meta-Analysis.
[DOI]
Fan Yang
,
Fuyuan Shen
Commun. Res., 2018