2010
The efficient bond among mobile commerce, CRM and E-loyalty to maximise the productivity of companies.
Proceedings of the 3rd International Conference on Information Sciences and Interaction Sciences (ICIS 2010), 2010

The Impact of Trust and Interactivity on Intensifying Customer Loyalty for CRM.
Proceedings of the KMIS 2010, 2010

The Impact of Multichannel Customer Management on e-CRM.
Proceedings of the Fourth UKSim European Symposium on Computer Modeling and Simulation, 2010

The Transition of Sports Marketing from E-CRM to E-SRM.
Proceedings of the 3PGCIC 2010, 2010