Ahmad Ibrahim Aljumah

Orcid: 0000-0002-3243-0932

According to our database1, Ahmad Ibrahim Aljumah authored at least 19 papers between 2021 and 2024.

Collaborative distances:
  • Dijkstra number2 of six.
  • Erdős number3 of five.

Timeline

Legend:

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PhD thesis 
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Bibliography

2024
Examining the Relationship between Big Data Analytics, Consumer Response and Product Success.
Proceedings of the International Conference on Multimedia Computing, 2024

Investigating the Impact of Perceived Usefulness, Technological Factors, and Big Data on Digital Marketing Adoption and Tourists' Purchase Intentions(Case Study).
Proceedings of the International Conference on Multimedia Computing, 2024

2023
Digital Marketing Strategies and the Impact on Customer Experience: A Systematic Review.
Proceedings of the Effect of Information Technology on Business and Marketing Intelligence Systems, 2023

Effects of Social Media Marketing on Consumer Perception in Liverpool, UK.
Proceedings of the Effect of Information Technology on Business and Marketing Intelligence Systems, 2023

The Impacts of Social Media on Managing Customer Relationships with Brands in the UK.
Proceedings of the Effect of Information Technology on Business and Marketing Intelligence Systems, 2023

Assessment of the Perception of Usage of Facebook as a Business Tool in SMEs Through the Technological Acceptance Model (TAM) and Structural Equation Modeling.
Proceedings of the Effect of Information Technology on Business and Marketing Intelligence Systems, 2023

Impacts of Social Media on Managing Customer Relationships in b2b Business Environment in Birmingham, UK.
Proceedings of the Effect of Information Technology on Business and Marketing Intelligence Systems, 2023

Role of Social Networks to Improve Satisfaction and Performance of University Students.
Proceedings of the Tenth International Conference on Social Networks Analysis, 2023

Trust as a Mediator: Exploring the Relationship between Social Responsibility and Corporate Reputation within Social Systems.
Proceedings of the Tenth International Conference on Social Networks Analysis, 2023

2022
Important Factors to Improve Student Performance in the Universities of UAE: Examining the Mediating Effect of using M-Learning.
Proceedings of the Ninth International Conference on Social Networks Analysis, 2022

Impact of Big Data Analytics, Knowledge Management, and Capabilities on the Firms' Ability and Performance.
Proceedings of the Ninth International Conference on Social Networks Analysis, 2022

Impact of Big Data Analytics and Managerial Support on CRM: Exploring Mediating Role of Marketing Analytics.
Proceedings of the 9th International Conference on Internet of Things: Systems, 2022

Internet of Things (IoT): A Way to Expedite Production and Service Performance Empirical, Evidence from Textile Industry of United Arab Emirates (UAE).
Proceedings of the 9th International Conference on Internet of Things: Systems, 2022

Trust in Adoption of Internet of Things: Role of Perceived Ease of Use and Security.
Proceedings of the International Arab Conference on Information Technology, 2022

The Influence of E-Iearning, M-learning, and D-learning on the Student Performance: Moderating Role of Institutional Support.
Proceedings of the International Arab Conference on Information Technology, 2022

Exploring the Effect of Social Media Marketing and Destination image on Destination Loyalty in Covid-19 Times: Sequential Mediating Role of Brand Love and Brand Loyalty.
Proceedings of the International Arab Conference on Information Technology, 2022

Business Analytics and Competitive Advantage for SMEs in UAE: A Mediating Role of Technology Assets.
Proceedings of the International Arab Conference on Information Technology, 2022

2021
Traditional marketing analytics, big data analytics and big data system quality and the success of new product development.
Bus. Process. Manag. J., 2021

Organizational performance and capabilities to analyze big data: do the ambidexterity and business value of big data analytics matter?
Bus. Process. Manag. J., 2021


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