Abdul R. Ashraf

According to our database, Abdul R. Ashraf authored at least 4 papers between 2011 and 2024.

Collaborative distances:

• Dijkstra number of five.
• Erdős number of five.

2024

AI-powered marketing: What, where, and how?

V. Kumar, Abdul R. Ashraf, Waqar Nadeem

Int. J. Inf. Manag., 2024

2021

Perceived values and motivations influencing m-commerce use: A nine-country comparative study.

Abdul R. Ashraf, Narongsak (Tek) Thongpapanl, Ali Anwar, Luciano Lapa, Viswanath Venkatesh

Int. J. Inf. Manag., 2021

2016

The connection and disconnection between e-commerce businesses and their customers: Exploring the role of engagement, perceived usefulness, and perceived ease-of-use.

Abdul R. Ashraf, Narongsak (Tek) Thongpapanl, Stavroula Spyropoulou

Electron. Commer. Res. Appl., 2016

2011

Enhancing Online Performance through Website Content and Personalization.

Narongsak (Tek) Thongpapanl, Abdul Rehman Ashraf

J. Comput. Inf. Syst., 2011